
Thank you for visiting us at Vitafoods 2025
📍 Booth 3D42
We unveiled our latest hydration innovation and expanded gummy range.
What we planned this year:
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Show you how we’re reinventing hydration — with a new platform for beauty and sports nutrition that goes beyond drinks.
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Launch formats featuring branded ingredients like Superba Boost™ and Ovoderma®, now available in shelf-ready concepts.
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Debut our new XtraGummies™ — for when regular just won’t do.
Did you miss us at the show?
Resource Center
If you didn’t find the specific information you were looking for here, our Resource Center is the place to go to investigate.
Browse our full library of catalogues, factsheets, ready-to-go formulations and webinars — all designed to help you discover what’s possible with our solutions.
Keynote Spotlight
Hydration Revolution: Trends and Innovations in Supplements
This presentation explored the rising demand for hydration supplements, highlighting key market trends and evolving consumer preferences that are reshaping the category. We took a closer look at the most popular and emerging delivery formats — from softgels and gummies to powders and tablets — and the science-backed ingredients driving innovation. From performance-focused sports products to advanced supplements targeting skin hydration and beauty-from-within, this session revealed the latest developments and opportunities in hydration-focused health solutions.
When: May 20th, 2025 | 10:55 – 11:25 AM
Where: Vitafoods Insights Theatre
Meet the Speaker
Dr. Youyou Zhao – Chief Scientific Officer at SIRIO