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04/02/26

Get to Know FizzyBits™ and HydraPowder Energy & Recovery

How These Formats Support Active Lifestyles

Energy, hydration, and recovery are central pillars of sports nutrition – but how they are delivered, timed, and positioned matters just as much as what is inside the formulation. Today’s active consumers expect solutions that fit different moments of training, competition, and recovery – without unnecessary sugars, stimulants, or exaggerated promises.

At SIRIO, our hydration platform was developed to address one key challenge: different physiological needs require different formats, formulations, and timing strategies.

Within SIRIO’s hydration catalogue, FizzyBits™ and HydraPowder represent two specific format families designed to support active lifestyles through energy metabolism and recovery-focused hydration. This article takes a closer look at these formats, how they work, and when they are best used.

Energy and Recovery in Sports Nutrition

During physical activity, the body faces two parallel challenges:

  • Maintaining fluid and electrolyte balance

  • Supporting energy metabolism and reducing fatigue

While some sports nutrition products aim to deliver immediate stimulation (e.g. via caffeine), others are designed to support physiological processes that operate over longer timeframes, such as vitamin and mineral-dependent metabolic pathways. FizzyBits™ and HydraPowder Energy & Recovery fall into this second category.

The FizzyBits™ Format: On-the-Go Support for Energy & Recovery

FizzyBits™ are instant fizz tablets designed for portability and convenience, with no need for water at the point of consumption.

FizzyBits™ Recovery

FizzyBits™ Recovery is formulated to support rehydration and electrolyte replenishment after physical activity, featuring:

  • Sodium, potassium, and magnesium

  • Vitamin C and selected B vitamins

  • Fast-dissolving format for quick intake

How it supports recovery

  • Sodium is absorbed rapidly in the small intestine, helping restore electrolyte balance

  • Magnesium supports normal muscle function and electrolyte metabolism

  • Vitamin C contributes to the reduction of fatigue and oxidative stress

Rehydration effects typically begin within 30-60 minutes, depending on individual physiology and activity intensity.

FizzyBits™ Energy

FizzyBits™ Energy is based on B-complex vitamins, biotin, and folic acid, supporting:

  • Normal energy-yielding metabolism

  • Reduction of tiredness and fatigue

  • Long-term metabolic efficiency

B vitamins do not provide energy directly. Instead, they act as metabolic cofactors, meaning their benefits are most relevant when used consistently over time, rather than as a single, acute dose.

The HydraPowder Format: Structured Hydration for Training & Recovery

HydraPowder products are designed to be mixed with water, making them particularly suitable for training sessions, endurance activities, and post-exercise recovery routines.

HydraPowder Recovery

HydraPowder Recovery combines:

  • High-dose electrolytes (sodium, potassium, magnesium)

  • Vitamin C and B-complex vitamins

  • A formulation designed to support rapid fluid absorption

This format is ideal for:

  • Immediate post-exercise rehydration

  • Prolonged or high-intensity training

  • Situations where fluid replacement is critical

HydraPowder Energy

HydraPowder Energy focuses on energy metabolism support during training cycles, with:

  • B-complex vitamins

  • Vitamin C

  • Electrolytes to support hydration during physical activity

As with FizzyBits™ Energy, the benefits are not instant stimulation, but rather metabolic support that builds with regular use, especially during pre-season and structured training periods.

Timing Matters: When to Use Energy vs. Recovery Products

Based on absorption and metabolic pathways:

  • Recovery products: best taken immediately after exercise, or during prolonged activity, to support fluid and electrolyte balance.

  • Energy products: recommended 2-4 hours before activity and most effective when used as part of a consistent supplementation routine, rather than single-use intake.

This distinction helps brands communicate realistic expectations and supports compliant, science-based positioning. Both formats allow brands to address energy metabolism and recovery needs in a way that aligns with real-world usage and physiological timing.

Designed for Active Lifestyles

FizzyBits™ Energy & Recovery and HydraPowder Energy & Recovery are designed to support active consumers through:

  • EFSA-compliant formulations

  • Clear usage occasions

  • Flexible formats adapted to different lifestyles and training routines

Rather than promising instant effects, these solutions are built around consistency, compliance, and physiological relevance – helping brands deliver products that support performance in a credible, science-driven way.

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